Agile market research for smarter
Jump start your next ad or innovation idea by learning from your past research & infusing consumer insights early & often as you develop them.
Faster, better & budget savvy
We help brands rewire their traditional ad & innovation development processes with insights early, often & connected to create a learning loop. The result? You get smarter over time. Insights teams have more impact. Brands launch better ads & products
Research early & often
Test & learn early & often. We make it fast and easy to run research, make decisions and learn from your insights again and again.
Optimize ideas faster
Nurture ideas. Use best in class systems to provide in depth understanding of consumer reaction at early & late stages.
Validate more
Make smarter decisions quickly & confidently with a clear prediction of in-market success. Act on methods co-created & modernized with leading brands.
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Learn systematically
Get a head start on your next idea easily & quickly by systematically learning from the insights you’ve already collected over time.
Advertising
Innovation
Zappi is a very efficient platform for agile learning. It has struck the right balance of technical simplicity and flexible customization as well as really easy to handle reporting.
Zappi already works for
How it works
Launch research
Getting started is easy. Our proven methodologies give you predictive consumer feedback while you’re developing advertising and innovations.
Get results
Here’s to immediate gratification. We reach the audiences you care about and deliver quality, actionable results in real time, with full results in as little as 6 hours.
Refine, repeat
Put those results to work. Compare with historical data and relevant benchmarks, then make meaningful changes to your advertising and innovation ideas.
Zappi is very agile, responsive and flexible. The Zappi team is up for any challenge we throw their way. They listened to us and helped us develop a groundbreaking norm bespoke to our audiences that enables us to have a focused strategy.
See how we can work for you
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