Rebels. Inventors. Magic makers.
Our world-class consumer insights platform allows you to create brands, ads, products and shopping experiences people love.
Our Mission
To create work that works
If you work with brands, products, ads or shopping experiences, we believe you’re a creator. We provide data for creators—to inspire and validate through consumer insights at every turn. That makes work that people love. That makes work that works.
Our culture
More than a tech company
We believe in saying what needs saying to connect real people to real truth. That’s why we’ve created an environment built on trust and transparency, where good ideas and good challenges are welcome.
We're committed to people and the planet.
Our belief in inclusion means we’re building an organization of diverse individuals and helping brands eliminate cultural presumptions in their research.
Earning B Corp certification assures us we’re on the right track and have structures in place to become the business we want to be.
Our commitment to minimizing our impact on the environment means being honest with ourselves and transparent with you—about everything from carbon emissions to tree-planting initiatives.
Zappi by the numbers
2012
The year we got our start1,000+
Happy customers100,000+
Ideas tested50+
Research markets
Careers
Inspiration
Get smart stuff in your inbox
Our newsletter delivers insider info to delight your inner insights geek.