6 kickass market research podcasts you need to know about

Kelsey Sullivan

Before launching season six of the Inside Insights podcast, we thought we’d take a moment to share some other market research podcasts we like — so we created a list of captivating and kickass ones you don’t want to slip under your radar! 

In honor of our sixth season, here’s six of our favorites, where to listen and what you can expect to get from each of them.

1. Happy Market Research Podcast

First on our list is a heavy-hitter in the insights podcast realm, the Happy Market Research podcast. With over 500 episodes in the books, this podcast boasts a wealth of knowledge on all things market research. Join their host Jamin Brazil, CEO of Focus Vision, who’ll take you on an incredible journey with long-time industry veterans, rising research stars and client-side researchers. 

In addition to these interviews, the Happy Market Research Podcast will occasionally take you on tours of industry events put on by WiRE, MRMW, IIeX, NEXT and more. 

🎙️ Learn more and start listening to Happy Market Research Podcast here

2. MRXplorer

We’re sad to share that MRXplorer is retired as of this year, but their episodes are still well worth a listen! 

On this podcast, you can join Kristina and Z as they explore topics in and related to market research, such as the day-to-day of an insights pro, the dynamics between "brand-side" and "vendor-side" research, diversity, equity and inclusion in the industry and the occasional recap from the occasional conference attended. 

🎙️ Learn more and start listening to MRXplorer here.

3. B2B Insights Podcast

Third on our list, the B2B Insights Podcast helps marketing and insights professionals navigate the rapidly-changing world of B2B markets and develop strategies to help propel their brand to the top. 

Each episode features expert guests from the world of B2B marketing and research, with the goal of arming listeners with valuable insights and takeaways spanning customer experience, branding, communications effectiveness, product development, go-to-market strategies and much more.

🎙️ Learn more and start listening to the B2B Insights Podcast here

4. Reel Talk: The Customer Insights Show

Heard of Reel Talk yet? Created to give you the information you need to help you understand your customers better, this podcast hosted by Jenn Vogel explores the world of customer insights and how to use data to make better customer-centric decisions.

They also have a livestream video episode released every week that you can check out here.  

🎙️ Learn more and start listening to the Reel Talk podcast here.

5. Data Gurus podcast

For the love of all things data, join host Sima Vasa, co-founder of Infinity Squared Ventures and Paradigm Sample, to hear her talk all things automation, AI, big data, geo-location and more. 

While this podcast leans more towards technology and automation, their mission is to  bring you a real life perspective on what’s happening in the data industry and how you can navigate this sea of change. 

🎙️ Learn more and start listening to the Data Gurus podcast here.

6. Audible Insights

Last (but certainly not least) on the list is Audible Insights, the official podcast of the Insights Association. Hosted by David Paull, founder and CEO of Dialsmith, dives into the topics that matter most to building a research team or agency. 

From data security to the importance of UX, what it means to be an effective leader to engaging the C Suite, this is a podcast for every insights professional. These episodes typically come out every month or so, so they make you wait for the good stuff! But it’s  another podcast that’s certainly worth the listen. 

🎙️ Learn more and start listening to Audible Insights here

Wrapping up

Hopefully this list has given you some inspiring new market research podcasts to dive into this year. Let us know if there’s any you think should be on the list! We’re certainly excited to tune into more of these. 

And keep your eyes peeled for season six of the Inside Insights podcast, coming to a streaming platform near you this February!

Inside Insights 🎙️

Join host Ryan Barry as he gets inside the world of consumer insights by chatting with global brand leaders who share their personal journeys and give you actionable tips to get into the minds of your consumers.

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