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Posts by Jennifer Phillips April & Kelsey Sullivan

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Connected insights: What they are and how to use them
August 19, 2026
Every consumer research project creates an opportunity for brands to learn. But what happens to those learnings once the project is over? Too often, the data from these consumer insights projects ...

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Your guide to popular alcohol brands gearing up for Super Bowl LIX
January 10, 2025
Three words that sum up the Super Bowl? Food, football and commercials. According to CNN, more than 123 million people tuned into the big game in 2024. Another 83,000 will watch from Caesar's ...

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