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Pricing & packaging

Simple Pricing

What you need to conduct research across every stage of product innovation and advertising development, track brand health, and build a connected learning loop with your data.
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Choose your subscription. Add credits. Get going.

Platform subscription

Choose the platform subscription that best fits your intended adoption
Credits to fund research

Scope yearly research and operating needs to fun platform with a credit bundle
Optional services

Add operational and strategic support to accelerate every step of insights journey

Our platform subscriptions

For large scale use Premium UNLIMITED USERS
For teams to learn systematically
Unlimited users
Full access to Zappi's solutions portfolio
Full access to all solutions within innovation advertising and brand
Solution tailoring (setup add-on)
Tailored platform experience
Custom branded domain
Config defaults and custom taxonomy
Automated Advanced & AI-powered reporting and advanced analytics
Custom norms (accelerated via add-on)
Audiences
Zappi audiences
Custom audiences
Support & guidance
Local support
Professional services (add-on)
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For global scale use Enterprise UNLIMITED USERS
For global orgs to connect insights at scale
Unlimited users from teams globally
Full access to Zappi's solutions portfolio
Full access to all solutions within innovation advertising and market
Solutions & system tailoring (setup add-on)
Maintenance of tailored solutions included
Global and tailored platform experience
Custom branded domain with unlimited teamspaces to organise your research
Config defaults and custom taxonomy
Automated Advanced & AI-powered reporting and advanced analytics
Custom norms (accelerated via add-on)
Audiences
Zappi audiences
Custom audiences
Global & Local Support & Guidance
Global & local support
Professional services (add-on)
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Our tech & services

Our technology

Platform for connected insights

Zappi's connected insights platform offers on-demand research, automated AI-generated analysis and reports, and a single place for all your customer insights in one user-friendly platform. Users can adopt iterative product and ad development with ease, learning as they go from previous research.
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Our services

Professional services to accelerate

We offer a suite of expert-led services designed to supercharge every stage of your insights journey. Whether you need additional platform customization, hands-on project support, up-leveling of operational processes, or strategic advice on business objectives, we’ve got you covered.
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Common questions

Can I try Zappi without a subscription

There are ways to try out Zappi without a subscription. When needed, we do offer limited pilots to validate Zappi as a research platform for your organization to use on a larger scale. To learn more about options, please reach out to our sales team.

Does Zappi offer serviced research?

Zappi offers a wide range of professional services. If you'd like to opt into a serviced approach for day-to-day use, it's best to add on project consultancy at the time of purchase. Read more about project consultancy here.

Does Zappi offer brand tracking?

Yes, Zappi's Brand Health KPI Tracker is now available in beta. Learn more here.

What subscription packaging does Zappi offer?

We offer two subscription packages.
  1. Premium: for large-scale use across your brand
  2. Enterprise: for global-scale use across categories or markets, designed to bring all the power and flexibility you need to get tailored insight, right from the start

I am already a Zappi customer. How can i price out a new project?

We recommend using Price Estimator for the fastest way to get a price for your project. It helps you to quickly and easily calculate the price of your project. Learn more.

How can I start running research with Zappi?

We're focused on delivering fast-to-value. So, once you are a Zappi customer, you can get started with Zappi in just 4 steps:
  1. Select your subscription package
  2. Unlock access to the Zappi platform
  3. Get credits to run new studies
  4. Launch studies using the most advanced research solutions

Still have questions? Let's talk.

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