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Posts by Isa Franzini & Janine Klimko

connected insights learning loop
Blog
Connected insights: What they are and how to use them
August 19, 2026
Every consumer research project creates an opportunity for brands to learn. But what happens to those learnings once the project is over? Too often, the data from these consumer insights projects ...
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Blog Innovation
Innovation spotlight: Fanta Haunted Apple x Beetlejuice Beetlejuice
September 3, 2024
Welcome to Innovation Spotlight! Each month we’ll spotlight a brand that’s capitalizing on a current consumer trend with a new product innovation. This month we researched Fanta’s Haunted Apple, a ...
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Blog Innovation
Innovation spotlight: Reese’s Medals
July 9, 2024
Welcome to Innovation Spotlight! Each month we’ll spotlight a brand that’s capitalizing on a current consumer trend with a new product innovation. This month we researched Reese’s Medals, a new ...
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Blog Innovation
Innovation Spotlight: Taco Bell x Cheez-It Crunchwrap & Tostada
June 4, 2024
Welcome to Innovation Spotlight! Each month we’ll spotlight a brand that’s capitalizing on a current consumer trend with a new product innovation. This month we researched Taco Bell and Cheez-It’s ...
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Blog Innovation
Innovation Spotlight: Molson Coors’ Happy Thursday Spiked Refreshers
May 7, 2024
Welcome to our first Innovation Spotlight! Each month we’ll spotlight a brand that’s capitalizing on a current consumer trend with a new product innovation. This month we researched Molson Coors’ ...
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