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PMW: Brits budget for a tight Christmas as 58% believe holiday products are released too early
November 14, 2023
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WARC: Brits’ Christmas: more deals, fewer gifts
November 13, 2023
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Ad Age: PepsiCo, Instacart and Zappi on why consumers deserve a seat at the table during the creative process
July 25, 2023
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Advertising effectiveness on the rise, finds Zappi
June 27, 2023
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Adobo Magazine: Zappi reports an incline in creative effectiveness in 2023, outperforming pre-pandemic advertising
June 21, 2023
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Martech Series: Is advertising getting better? Zappi releases first annual ‘State of Creative Effectiveness’ report
June 20, 2023
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Fast Company: The future of consumer insights: welcome to the connected era
June 8, 2023
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Creative Bloq: Don't worry creators, AI isn't coming for your job (yet)
June 6, 2023
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The Drum: Beyond the lightbulb moment: how marketers can improve creative effectiveness
June 1, 2023
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