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Inside Insights

When marketing and insights don't connect, brands lose. Budgets burn. Campaigns stall. Consumer truth gets buried.

Inside Insights bridges the gap with bold conversations that turn data into clarity and insights into impact.

Hosted by Nataly Kelly (CMO at Zappi, HBR contributor) and Steve Phillips (Founder & Chief Innovation Officer at Zappi), the show explores how brands can connect deeper, move faster, and win with consumers.

New episodes every two weeks. Subscribe and stay ahead.

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Season 5

Podcast Advertising
The ads that sleighed Christmas in the UK this year (and why people loved them)
December 7, 2022
The interview Ryan Barry: Hi everybody. Welcome to this episode of Inside Insights, a podcast powered by Zappi. My name is Ryan, and I am joined by two lovely guests today, because we have a festive ...
Podcast Insights
Bringing insights to an iconic brand after 95 years
November 30, 2022
Intro Ryan Barry: Okay, ladies and gentlemen, boys and girls, welcome to this episode of Inside Insights Podcast, powered by Zappi. If you're listening, you probably know who I am, but my name is ...
Podcast Episode 43
Let’s talk about sex: Insights in the telehealth sector
November 16, 2022
Watch the interview Intro Ryan Barry: Hi everybody. Welcome to this episode of Inside Insights, a podcast powered by Zappi. My name is Ryan, but I think you already knew that. And I'm joined as ...
Podcast Episode 42
Fixing the founding flaw of matrix organizations
November 2, 2022
Watch the episode Intro Ryan Barry: Hi everybody and welcome to this episode of Inside Insights, a podcast powered by Zappy. My name is Ryan. I'm joined as always by my dear friend, Patricia ...
Podcast Insights
Making magic: Using insights to create great TV
October 19, 2022
Intro Ryan Barry: Hi everybody, welcome to this episode of Inside Insights, a podcast powered by Zappi. My name is Ryan and I'm joined as always by my lovely co-host, Patricia Montesdeoca and Kelsey ...
Podcast Insights
How to approach your category like it's your first day on the job
October 5, 2022
Watch the episode Intro Ryan Barry: Hi, everybody. Welcome to this episode of Inside Insights, powered by Zappi. My name is Ryan and I am joined as always by my lovely co-host, Patricia Montesdeoca ...
Podcast Marketing
What’s changed in marketing (and what hasn’t)
September 21, 2022
Intro Ryan Barry: Hi everybody and welcome to this episode of Inside Insights, a podcast powered by Zappi. I'm here as always with the lovely Patricia Montesdeoca, and the lovely Kelsey Sullivan, ...
Podcast Marketing
How to do marketing people love
September 7, 2022
Watch the episode Intro Ryan Barry: Hi everybody. And welcome to season five of Inside Insights, a podcast powered by Zappi. Crazy to think we're on our fifth season. And I got to tell you folks, ...